Started by a friend of a friend, Morrison Outdoors were knocking on the door of making a name for themselves in the Outdoor product space by introducing the brilliant idea of a down feather kids onezie/sleeping bag. When REI started buying in, the owner contacted me to also come up with a few kids shirt designs to hopefully get into REI stores and beyond. Really fun project that allowed me to flex my whimsical and colorful side.
I had free reign to create original scenes that promoted the outdoors for kids
I was inspired by some of my favorite kids book authors - Roald Dahl and C.S. Lewis
